The meaning and story of Ari Hest's song "Natural" revolves around a person who is observing someone they love falling deeper into a life that they have tried to cheat or escape from. The lyrics express a sense of concern and sadness for this individual, as they witness their big plans decaying and them letting go of the only world they've known. The song suggests that the person does not know what lies ahead and is not equipped with a specific formula or plan for the future. Instead, they are trying to do what comes naturally. The phrase "there's no time for cold feet" implies that taking risks and embracing new experiences is important, as the journey continues from "here to eternity." The repeated lines in the chorus, "Don't know what's coming, don't have any formula," emphasize the uncertainty and the lack of a set path. The phrase "Just trying to do what comes natural" is a reminder to follow one's instincts and embrace the unknown. Overall, the lyrics convey a message of acceptance and a willingness to face the future without fear, relying on what feels right and natural in order to navigate through life's uncertainties.