Carrie Underwood's song "Unapologize" is about being unapologetic for expressing true feelings and emotions. The lyrics depict a moment where the protagonist pours out their heart to someone they love, but initially lies and apologizes for it. However, they eventually realize that they shouldn't have said sorry because they truly meant every word. The song emphasizes the idea that people often say things they don't mean and apologize for their true feelings in fear of rejection or judgment. It highlights the importance of being honest and authentic, even if it means risking vulnerability. Throughout the song, the protagonist learns to embrace their true feelings and refuses to apologize for them. They want to be open and transparent about their emotions, rather than hiding or suppressing them. The protagonist acknowledges that they can't take back what they've said, and instead chooses to unapologize and stand by their genuine feelings. Overall, "Unapologize" encourages listeners to be true to themselves and unapologetic for their emotions, even if it means being vulnerable or facing potential consequences. It promotes the idea that honesty and authenticity lead to deeper connections and emotional fulfillment.