The song "Tone It Down" by Gucci Mane featuring Chris Brown is about their lavish lifestyle, success, and confidence. The lyrics revolve around flaunting their wealth, expensive jewelry, and high-end fashion. Gucci Mane talks about his rise from a humble background in Eastside Bouldercrest Road, showing off his success and the material possessions that come with it. He emphasizes that he is on another level and urges others to tone down their reactions to his success. The chorus, "Tone that shit down, you ain't ever ball like this, tell me who gon' ball like this," highlights Gucci Mane's superiority and challenges anyone to match his level of success and luxury. He uses the repetition of "wop, wop, wop" to create a catchy and confident vibe throughout the song. Chris Brown adds his smooth vocals to the track, emphasizing his own lavish lifestyle and ability to steal other people's romantic partners. The song lyrics also touch on their popularity and how people admire and try to imitate them. However, Gucci Mane asserts that his jewelry and status is for grown-ups, not kids. Overall, the song celebrates Gucci Mane and Chris Brown's success, wealth, and luxurious lifestyle while challenging others to match their level of balling and fame. It carries a confident, boastful tone throughout.