The song The Wilderness by Matt Hires is about feeling lost and unsure in a world that is filled with distractions and false beliefs. It paints a picture of a society where people are led astray by advertisements and scream for attention, forgetting what truly matters. The wilderness mentioned in the song represents a place of confusion and despair, where one goes to die but can also come back to life. The lyrics ask questions about what is right and wrong, and if God is on our side in this journey. It touches upon the idea that it's easy to get caught up in the wrong conversation, as we try to navigate through the noise. Ultimately, the song offers a hopeful message that we can find rest and clarity even in the midst of the wilderness. It encourages us to seek truth beyond what is advertised and to come back alive. The Wilderness is a reflection of the struggles we all face amidst a world filled with distractions and the need to find meaning and purpose in our lives.