"Retail Value" by Eleventyseven is a song about the insincerity and shallowness that permeates society. The lyrics express frustration with the lack of authenticity and the unwillingness to admit faults. The song suggests that people are more concerned with conforming to societal norms and living in ignorance rather than embracing their true selves. The title, "Retail Value," could be interpreted as a metaphor for the worth and value that society assigns to individuals. It implies a superficiality, as if people are being evaluated and judged based on their conformity and adherence to societal standards. The lyrics highlight the desperation to fit in and the fear of standing out and being criticized or rejected. The line, "So sell your soul, trade in your innocence," suggests a willingness to sacrifice personal integrity and authenticity in order to be accepted or successful in the eyes of others. The song suggests that this demand for conformity has created a culture of mediocrity where people have given in and bought into a shallow and unfulfilling way of life. The lyrics also touch on the notion of universal truth and individual perspective. It questions the belief that what is right for one person should be right for everyone, emphasizing that people's truths and beliefs differ. It suggests a lack of open-mindedness and empathy, as people are unwilling to consider alternative perspectives or understand and accept others' differences. Overall, "Retail Value" reflects the disillusionment and disappointment in the insincerity and conformity present in society. It calls for introspection and an examination of one's own beliefs and actions, as well as a plea for genuine and honest connections with others.