The song "Now Is The Time" by Jade Bird is about finding motivation and pushing through tough times. The lyrics encourage the listener to put on their jeans and get their mind straight, even on rainy or difficult days. The song acknowledges that both the singer and the listener are not free from their own personal struggles, but reminds them that there is potential within them to accomplish great things. The chorus of the song emphasizes that there is no better time than now to take action and go after what you want. The lyrics suggest that external factors like the weather or negative people should not hold someone back from pursuing their goals. Towards the end of the song, there is a message of support and encouragement for someone who may be feeling down or stuck. The singer acknowledges their struggles but encourages them to make a move and break free from their current mindset. Overall, "Now Is The Time" is a hopeful and empowering song that encourages listeners to push through tough times and take control of their own future.