The song "Conspiracy" by Upchurch talks about his experiences and mindset as a southern rapper. The lyrics depict his success in terms of views on social media, owning a large collection of boots, and having a room filled with guns. He expresses his preference for mud trucks, smoking weed, and keeping a carefree attitude. Upchurch also reflects on his background as a tattooed artist from the countryside with a unique gift for rapping. He mentions his connections and financial stability but asserts that he keeps his country roots intact. The song also highlights Upchurch's distrust and caution towards others. He warns against taking him too seriously unless someone wants to mess with him, leading to potential consequences. He describes himself as someone who keeps a low profile while being a force to be reckoned with, just like the infamous Jack the Ripper. Upchurch's pride in his southern identity is evident through references to the rebel flag and the Cheatham County where he resides. He juxtaposes his rough upbringing with his current success and emphasizes his resilience and determination to never lose his shine. The chorus talks about rolling in a truck with black smoke, carrying a James Bond-like weapon, and not trusting others due to constant conspiracy theories. Upchurch asserts that he has knowledge and understanding, and though he wishes he was wrong about some things, he remains confident in his abilities and refuses to succumb to others' attempts to bring him down. Overall, "Conspiracy" showcases Upchurch's rough Southern roots, visualizes his confidence and integrity, and serves as a statement of his resilience in the face of adversity.
