The song "Personal" by E-40 tells the story of personal struggles, loyalty, and the consequences of living a dangerous lifestyle. The lyrics revolve around the experiences and perspectives of different characters who are caught up in various criminal activities and street life. The song starts with E-40 receiving a phone call about a neighbor, discussing the delivery of a card and expressing concern over rumors of someone wanting to harm him. This sets the tone for the song, hinting at the dangers and betrayals that exist within the characters' lives. D-Shot then reveals that he opened a drugstore as a means to make money, but some people in their circle get greedy and act like they are superior due to their newfound wealth. The song criticizes those who become arrogant and lose touch with their true selves. Levitti shares the constant conflict he faces, being constantly targeted and having to resort to violence in order to survive. He talks about taking lives and having blood on his hands, as well as confronting and attacking others in public places. Suga T emphasizes her loyalty and readiness to protect her loved ones, willing to do anything necessary to defend herself and secure her own interests. She dismisses those who gossip or judge her, proclaiming her hustle and success. The Mossie's verse describes the violent and ruthless nature of their crew. They are willing to shoot anyone who crosses them, even in public spaces with no regard for innocent bystanders. The lyrics display a sense of fearlessness and a disregard for the consequences of their actions. Overall, the song "Personal" highlights the harsh realities and personal struggles experienced by those involved in criminal activities. It sheds light on themes of loyalty, betrayal, survival, and the price that comes with living a dangerous lifestyle.