The song "Bob Ritchie" by Esham tells a story about the creation of wicked rap music and the rivalry between Esham, Kid Rock, and Insane Clown Posse (ICP). It starts with Esham and his brother being the pioneers of wicked rap, which is characterized by dark and controversial themes. The lyrics highlight Esham's disdain for Kid Rock and ICP, depicting them as inauthentic and "queer." Esham claims that he and his brother had no fear and were riding across the land, gaining popularity and success with their wicked rap style. Kid Rock, portrayed in the song as boastful and drug-dependent, confronts Esham, asserting his dominance in the rap industry. However, the story takes a twist when Esham gains control of the situation by pointing a gun at Kid Rock. Esham gives Kid Rock two choices - either be killed or ride with him. Kid Rock, realizing he has no other option, agrees to ride with Esham to the border to escape the pursuing sheriff. Along the way, the lyrics reveal Kid Rock's drug use, contrasting it with Esham's preference for smoking "piff" (marijuana). As the story progresses, there is a mention of Eminem (referred to as "Shady") entering the scene, indicating that the events described in the song may be fictional or metaphorical. The lyrics suggest that Eminem is also involved in criminal activities, engaging in robbery and violence. The song ends with Violent J (of ICP) asserting his dominance and demanding respect, implying his involvement in criminal behavior as well. The lyrics suggest that if anyone messes with Esham or Violent J, they will face consequences like a broken neck. The story concludes with Esham and Violent J laughing all the way to the bank, cashing in checks from their wicked rap success. Overall, "Bob Ritchie" is a fictional narrative that uses real-life personas and references to highlight the creation and success of wicked rap music while portraying a world of crime and rivalry.
