Upchurch's song "Who" is a gritty and defiant track that highlights the rapper's pride in his roots and his refusal to conform to societal expectations. The lyrics boast about his distinct identity and the unique company he keeps, emphasizing his individuality and unwillingness to be like everyone else. The chorus repeats the phrase "who the fuck is that," suggesting that Upchurch sees himself as someone unfamiliar or unrecognizable to his detractors. He confidently dismisses those who doubt or undermine him, indicating that their opinions hold no weight in his journey to success. The verses touch on various themes, including Upchurch's humble beginnings and his ambition to overcome obstacles. He mentions starting with nothing and facing rejection, but ultimately deciding to ignore the naysayers and stay true to himself. The lyrics also allude to the rapper's Southern heritage, highlighting his connection to his community and the pride he feels for his roots. There is a sense of rebellion and defiance in the song, as Upchurch refuses to conform to societal norms and expectations. He relishes in his outsider status and doesn't shy away from expressing his frustration with the industry and those who may try to take advantage of him. The lyrics also showcase his lyrical prowess and ability to engage listeners with his clever wordplay and metaphors. Overall, "Who" is a track that embodies Upchurch's unapologetic attitude and desire to carve his own path in the music industry. It serves as a declaration of his individuality and determination to succeed on his own terms.
